We partnered up with Volcom South Africa on their global initiative - 'Give Jeans a Chance'. The campaign encouraged customers to bring in their old denims to donate to charity, in return they received a discount of 30% on their new Volcom Jeans. The response was great and we managed to collect a whole box for donation.
The old denims were presented to Rev. Marvin Felix from Rocklands Baptist Church in Mitchell's Plain. He will make sure all donations make it into the hands of those less fortunate.
Thanks to Stefan from Volcom SA for co-ordinating the campaign with us and passing the goods on to Marvin.
Volcom Jeans are still available in-store - Give Jeans a Chance!